Roswell / Alpharetta Paint Center

The in.SIDE.out Paint Center on Alpharetta Highway has served the Roswell and Alpharetta painting community for over a decade — helping homeowners choose the right color, guiding contractors to the right product for the job, and working alongside interior designers who need finishes that perform as well as they look.

This isn’t a big-box paint aisle. It’s a dedicated paint store staffed by people who work with coatings, stains, and color systems every day. Whether you’re repainting a front door in Downtown Roswell, refinishing kitchen cabinets in Alpharetta, or staining a deck in Milton, the team here can walk you through product selection, surface prep, and application — so you get the result you’re after without wasting time or material.

Roswell / Alpharetta Paint Center

The in.SIDE.out Paint Center on Alpharetta Highway has served the Roswell and Alpharetta painting community for over a decade — helping homeowners choose the right color, guiding contractors to the right product for the job, and working alongside interior designers who need finishes that perform as well as they look.


This isn’t a big-box paint aisle. It’s a dedicated paint store staffed by people who work with coatings, stains, and color systems every day. Whether you’re repainting a front door in Downtown Roswell, refinishing kitchen cabinets in Alpharetta, or staining a deck in Milton, the team here can walk you through product selection, surface prep, and application — so you get the result you’re after without wasting time or material.

What We Carry at the Roswell / Alpharetta Paint Center

This store stocks the full in.SIDE.out product lineup, anchored by the complete Benjamin Moore paint and primer collection — including Regal Select, Aura, Advance for cabinetry, and the full ben line. We also carry Coronado products for commercial and value applications.


Beyond Benjamin Moore, the Roswell location is one of the few paint stores in North Fulton County where you can find Little Greene paints and wallpapers — a British heritage brand known for rich, historically inspired color palettes and coordinating wallpaper collections drawn from the English Heritage and National Trust archives. If you’re a designer or homeowner looking for color depth and finish quality that goes beyond what’s typically available at a paint store in Roswell or Alpharetta, the Little Greene line is worth seeing in person.


We’re also an authorized dealer for Romabio mineral paints and limewash finishes — popular across the Roswell and Alpharetta corridor for exterior brick and masonry work on both residential and commercial properties. TWP oil-based deck stains, Benjamin Moore Arborcoat, and a full range of wood and deck stains round out the exterior category.


For contractors and serious DIY projects, we stock Festool premium power tools and a curated selection of professional-grade brushes, rollers, and application accessories. and reuse text themes, go to Site Styles.

What We Carry at the Roswell / Alpharetta Paint Center

This store stocks the full in.SIDE.out product lineup, anchored by the complete Benjamin Moore paint and primer collection — including Regal Select, Aura, Advance for cabinetry, and the full ben line. We also carry Coronado products for commercial and value applications.


Beyond Benjamin Moore, the Roswell location is one of the few paint stores in North Fulton County where you can find Little Greene paints and wallpapers — a British heritage brand known for rich, historically inspired color palettes and coordinating wallpaper collections drawn from the English Heritage and National Trust archives. If you’re a designer or homeowner looking for color depth and finish quality that goes beyond what’s typically available at a paint store in Roswell or Alpharetta, the Little Greene line is worth seeing in person.


We’re also an authorized dealer for Romabio mineral paints and limewash finishes — popular across the Roswell and Alpharetta corridor for exterior brick and masonry work on both residential and commercial properties. TWP oil-based deck stains, Benjamin Moore Arborcoat, and a full range of wood and deck stains round out the exterior category.


For contractors and serious DIY projects, we stock Festool premium power tools and a curated selection of professional-grade brushes, rollers, and application accessories. and reuse text themes, go to Site Styles.

Expert Color Matching and Consultation

One of the most common reasons customers choose this store over a big-box alternative is color accuracy. Our team uses Benjamin Moore’s proprietary color-matching system to match samples from virtually any brand — Sherwin-Williams, Behr, PPG, and others. Bring in a physical sample, a painted chip, or even a piece of trim, and we’ll get you as close to an exact match as the formulation allows. We’ll also help you understand how pigment differences between brands can affect appearance under different lighting conditions.

For larger projects or whole-home color planning, we offer in-home color consultations. A member of our team visits your home, evaluates the natural and artificial lighting in each room, reviews your existing finishes and furnishings, and helps you narrow your choices before you commit. This service is especially useful for open floor plans, homes with strong directional light, or projects that span multiple rooms and need to coordinate.

You can also bring in project photos, material samples, or even architectural renderings and work through color options at the counter. Our staff regularly supports interior designers and architects from the Roswell, Alpharetta, and North Fulton area who use this location as a working resource during active projects.

Expert Color Matching
and Consultation

One of the most common reasons customers choose this store over a big-box alternative is color accuracy. Our team uses Benjamin Moore’s proprietary color-matching system to match samples from virtually any brand — Sherwin-Williams, Behr, PPG, and others. Bring in a physical sample, a painted chip, or even a piece of trim, and we’ll get you as close to an exact match as the formulation allows. We’ll also help you understand how pigment differences between brands can affect appearance under different lighting conditions.

For larger projects or whole-home color planning, we offer in-home color consultations. A member of our team visits your home, evaluates the natural and artificial lighting in each room, reviews your existing finishes and furnishings, and helps you narrow your choices before you commit. This service is especially useful for open floor plans, homes with strong directional light, or projects that span multiple rooms and need to coordinate.

You can also bring in project photos, material samples, or even architectural renderings and work through color options at the counter. Our staff regularly supports interior designers and architects from the Roswell, Alpharetta, and North Fulton area who use this location as a working resource during active projects.

Support for Contractors and Professional Painters

Professional painters and contractors across North Fulton County rely on this location for consistent inventory, accurate color work, and reliable turnaround. We offer pro pricing, contractor accounts with job-tracking support, and the ability to stage large orders in advance so your crew isn’t waiting on product.

Whether you’re running a residential repaint in Crabapple, a commercial refresh in Alpharetta, or a multi-unit project near Holcomb Bridge, the Roswell store keeps the products you need in stock — and the team knows how to spec the right system for the substrate, the environment, and the timeline.

We also support contractors who work with specialty products: Romabio for masonry, TWP stains for HOA-compliant deck work, and Benjamin Moore Advance for trim and cabinetry where brush-mark-free finishes matter.

If you’re a commercial paint supplier looking for reliable volume and consistent product availability in the Roswell area, our inventory system is built to support multi-phase projects without stockout delays. Call ahead to discuss staging, pricing, and delivery options for your next job.

Support for Contractors and Professional Painters

Professional painters and contractors across North Fulton County rely on this location for consistent inventory, accurate color work, and reliable turnaround. We offer pro pricing, contractor accounts with job-tracking support, and the ability to stage large orders in advance so your crew isn’t waiting on product.

Whether you’re running a residential repaint in Crabapple, a commercial refresh in Alpharetta, or a multi-unit project near Holcomb Bridge, the Roswell store keeps the products you need in stock — and the team knows how to spec the right system for the substrate, the environment, and the timeline.

We also support contractors who work with specialty products: Romabio for masonry, TWP stains for HOA-compliant deck work, and Benjamin Moore Advance for trim and cabinetry where brush-mark-free finishes matter.

If you’re a commercial paint supplier looking for reliable volume and consistent product availability in the Roswell area, our inventory system is built to support multi-phase projects without stockout delays. Call ahead to discuss staging, pricing, and delivery options for your next job.

Why This Location Instead of a Big-Box Paint Aisle

Roswell and Alpharetta have no shortage of places to buy paint.

Home Depot, Lowe’s, and Sherwin-Williams all operate in the area. The difference here comes down to three things: product knowledge, color accuracy, and the depth of inventory in specialty categories.

At a big-box store, you’re choosing from a wall of pre-mixed colors with minimal guidance. At in.SIDE.out, you’re working with someone who can explain why a specific sheen will hold up better in your bathroom, which primer system to use over oil-based paint, or how the light in your north-facing living room will shift a warm gray toward blue-green. That guidance changes the outcome of the project — and it’s available every visit, not just when you happen to find the right associate on the floor.

We also carry product categories you won’t find at a general home improvement store. Little Greene paints and wallpapers, Romabio mineral finishes, Festool contractor tools, and the full TWP stain line are specialty products that require a dedicated retailer. If your project calls for something beyond standard wall paint, this store has what you need — and the knowledge to help you apply it correctly.

Why This Location Instead of a Big-Box Paint Aisle

Roswell and Alpharetta have no shortage of places to buy paint.

Home Depot, Lowe’s, and Sherwin-Williams all operate in the area. The difference here comes down to three things: product knowledge, color accuracy, and the depth of inventory in specialty categories.

At a big-box store, you’re choosing from a wall of pre-mixed colors with minimal guidance. At in.SIDE.out, you’re working with someone who can explain why a specific sheen will hold up better in your bathroom, which primer system to use over oil-based paint, or how the light in your north-facing living room will shift a warm gray toward blue-green. That guidance changes the outcome of the project — and it’s available every visit, not just when you happen to find the right associate on the floor.

We also carry product categories you won’t find at a general home improvement store. Little Greene paints and wallpapers, Romabio mineral finishes, Festool contractor tools, and the full TWP stain line are specialty products that require a dedicated retailer. If your project calls for something beyond standard wall paint, this store has what you need — and the knowledge to help you apply it correctly.

Testimonials

Serving Roswell, Alpharetta, and the Surrounding Communities

The Roswell / Alpharetta Paint Center is located in Brannon Shopping Center at 10731 Alpharetta Highway — easily accessible from GA-9 and within a short drive of most neighborhoods across the North Fulton area.

Customers visit from Downtown Roswell, Historic Roswell, Crabapple, Milton, Alpharetta, Johns Creek, Mountain Park, and the northern edge of East Cobb. We also see regular traffic from Sandy Springs and Dunwoody, particularly from designers and contractors whose projects span the North Metro Atlanta corridor.

If you’re closer to the East Cobb area, our Parkaire Landing and Merchants Walk locations in Marietta serve the same product lines with the same level of expertise.

Whether your project is a single accent wall or a full exterior repaint, the Roswell location has the inventory, the expertise, and the open-seven-days-a-week schedule to support it from start to finish. And unlike online paint retailers, everything here is available same-day — walk in, talk through your project, and leave with the exact products you need.

Serving Roswell, Alpharetta, and the Surrounding Communities

The Roswell / Alpharetta Paint Center is located in Brannon Shopping Center at 10731 Alpharetta Highway — easily accessible from GA-9 and within a short drive of most neighborhoods across the North Fulton area.

Customers visit from Downtown Roswell, Historic Roswell, Crabapple, Milton, Alpharetta, Johns Creek, Mountain Park, and the northern edge of East Cobb. We also see regular traffic from Sandy Springs and Dunwoody, particularly from designers and contractors whose projects span the North Metro Atlanta corridor.

If you’re closer to the East Cobb area, our Parkaire Landing and Merchants Walk locations in Marietta serve the same product lines with the same level of expertise.

Whether your project is a single accent wall or a full exterior repaint, the Roswell location has the inventory, the expertise, and the open-seven-days-a-week schedule to support it from start to finish. And unlike online paint retailers, everything here is available same-day — walk in, talk through your project, and leave with the exact products you need.

Store Information

Address: 10731 Alpharetta Hwy, Roswell, GA 30076 Direct: 770-613-3330 Main: 770-702-8888 Email: [email protected]

Store Hours: Monday – Friday: 7:30 AM – 5:30 PM Saturday – Sunday: 9:00 AM – 2:00 PM


We’re open seven days a week, including Sundays. Whether you need a quick color match on a Saturday morning or want to walk through product options for an upcoming project during the week, our team is here.

10731 Alpharetta St, Roswell, GA 30075, USA

Frequently Asked Questions — Roswell / Alpharetta Paint Center

Do you carry Little Greene paints and wallpapers at the Roswell store?

Yes. The Roswell / Alpharetta location stocks the full Little Greene paint and wallpaper collection. This includes interior and exterior paints in over 180 colors and a curated wallpaper library with patterns from the English Heritage and National Trust archives. We are one of the few authorized Little Greene stockists in the North Fulton area.

Can you match paint colors from Sherwin-Williams or Behr?

Yes. Our team uses Benjamin Moore’s color-matching system to match samples from virtually any brand. For the most accurate results, bring in a physical sample rather than just a color name or code — pigment formulations differ between manufacturers, so a physical match accounts for those differences.

Do you offer contractor accounts and pro pricing?

Yes. We offer pro accounts with job-level pricing, order staging, formula tracking, and the ability to manage multiple active projects. Call 770-613-3330 or visit the Roswell store to set up an account.

Is the Roswell store open on weekends?

Yes. We’re open Saturday and Sunday from 9:00 AM to 2:00 PM, and Monday through Friday from 7:30 AM to 5:30 PM.